Creating content

While taking a content marketing course, I came across a great analogy developed by Ann Handley to help people determine what should be in their content mix. We all create and consume content, that’s for sure. Before the internet, content was consumed from printed copy, magazines, newspapers, and television. Well, things have changed and social … Read more

Am I really busy studying?

If you ask the average person…… most people right now will say, I’m busy. Why do people do that? Are they REALLY busy? Well I think this might be the biggest obstacle in the way of people becoming more productive. It has everything to do with how people perceive themselves. Busy implies that they are doing a lot of … Read more